Art direction and directed by Alexandre Silberstein.
Imagined to present the Spring Summer 2021 collection from Maison Margiela 6, this film echoes the first period of confinement. Designed by the MM6 team from home, the Spring Summer 2021 Collection meets the moment - questioning the corporate and embracing the domestic. Thought out as a « fake » sequence shot, the scenes are linked one after the other in different sets within one and the same space.
Art direction and directed by Alexandre Silberstein.
For Autumn/Winter 2021, MM6 Maison Margiela moves into reverse mode. Revolved inside out, upside down and back-to-front, traditional pieces reveal new design dimensions for a reborn wardrobe inspired by these topsy turvy times. This collection began with a simple question: how do pieces transform when their iconic parts are slightly rearranged, or totally scrambled? The result is a complete macro/micro design reset.
Art direction by Alexandre Silberstein.
"Coperni Arcade is a series of interactive games playable from your smartphone via the instagram application based solely on the stories function. The wish was to divert our way of using Instagram: make it a fun as a recreational experience. How the gestures we make, from scrolling, taping or just freezeing these contents can lead us to play and discover at the same time. A dozen games were devised, from dressing a walking model to trying to catch the brand's logo. Follow @Coperni on Instagram from your mobile phone. Access the stories and choose "Arcade" to play. Enjoy!"
